Cloud and Mobile Computing - 2 Tech Trends to Watch (Part II)
Mobile computing
Mobile computing is connected at the hip with the cloud. The
two drive one another: the more people carry smartphones and the cheaper cloud
computing becomes, the more computing will be done remotely via smartphone or
tablet. This will drive further cost declines in cloud computing which in turn
will lead to further increases in the number of people using smartphones and
other mobile computing devices.
Mobile computing could create a seismic shift that I expect
will take 15–20 years to play out. Location-enabled apps can buzz friends when
friends are within a certain distance of one another. Search for pizza online
and not only can your phone find out where you are, it can furnish you with
reviews of three restaurants nearby. In the future, it could also instantly run
an auction to see which owner wants to offer you the greatest discount to get
your business. In a flash, you’d be notified of the winner, and given
directions to get there.
In light of competition strategy, companies that provide
successful platforms end up controlling an ecosystem—the success of the
platform incentivizes other companies to write applications to the platform
that in turn increase the value of the entire ecosystem in a self-reinforcing
trend.

Source: IDC, Worldwide Mobile Phone 2012-2016
Forecast and Analysis and
Worldwide Smartphone 2012-2016
Forecast and Analysis, #233553, March 2012.
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